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Committed to continuing to win the preference of women around the world, Embelleze was once again present at Expocosmética - the largest Iberian event dedicated to the cosmetics, nails, hair and aesthetics sectors , and which in this edition had around 47,500 visitors, surpassing all the expectations of the organization!- Hair Analysis Service that caused a lot of curiosity and interest to visitors, while helping to recommend to women the Embelleze product best suited to their hair type. - Hair Analysis Service that caused a lot of curiosity and interest to visitors, while helping to recommend to women the Embelleze product best suited to their hair type. - Presence of renowned Portuguese influencers: Inês Ribeiro e Glória Dias (A Rapariga dos Saltos), in addition to the Embelleze Ambassador Bloggers, who energized the stand with the usual live content captures (lives, instastories, posts, boomerangs, among others). - Exclusive promotions, fantastic pastimes and offer of gifts and samples, which attracted the attention and mass participation of consumers. - And a renovated stand, bigger than last year's, with 108 square meters, in which there was no lack of summer decoration and the Embelleze team to match with yellow T-shirts in the color of the sun! More photos of Embelleze's presence at Expocosmética available HERE.
Raising joy in an environment with the scent of the beach and golden colors like the sun, Embelleze has prepared a series of novelties to welcome visitors to Expocosmética:
- Llaunch of new products from the professional (Nutrisalon) and domestic use (Novex and Magic Liss) lines, with emphasis on the Nutrisalon Anti-Age family, composed of Smoothing Shampoo and Shielding 500ml; the Novex Minha Praia family, which already had the Detangling Protective Spray and to which the Shampoo and Conditioner Kit and the 400g Mask are now added; and the MagicLiss Hair Alignment Mask.